100 YEARS OF WOMEN IN LAW

St John Eye Hospital (January 2016 - November 2019)

Annual Reports (data gathering and audit, media, copywriting and project management)

• 2018: https://www.stjohneyehospital.org/__media/libraries/annual-review/ST_JOHN_AR_2018_web.pdf

• 2017: https://www.stjohneyehospital.org/__media/libraries/annual-review/ST_AR_2017_web-pages.pdf

• 2016: https://www.stjohneyehospital.org/__media/libraries/annual-review/ST_AR_2016_WEB.pdf

• 2015: https://www.stjohneyehospital.org/__media/libraries/annual-review/ST_AR_2015_Long_S.pdf

Videos (video obtaining in person or via raw footage from elsewhere, full concept and edit, production coordination for bigger projects)

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• Peace for Sight https://www.youtube.com/watch?v=7DmHL5OWmpE

• Thank you Australia https://www.youtube.com/watch?v=SZE60f5ym6I&t=57s

• Celebrating World Nursing Day https://spark.adobe.com/video/ciVxZzHkwL5xm

• Khaled – a dream come true to work at St John https://www.facebook.com/stjohneyehospital/videos/2371825239748640/

• Muristan Intro Video https://spark.adobe.com/video/ebDU4hINUvNLL

• Glaucoma Awareness Video https://spark.adobe.com/video/8YWZplJKt5p1k

• US Cuts https://spark.adobe.com/video/wvlLMMxMUfMf0

• Peace for Sight goes to Gaza https://spark.adobe.com/video/D5MiH6NRqKa76

• Swifts https://spark.adobe.com/video/6TGLgGoLxDc7B

• One day at St John (production concept and coordination only): https://www.youtube.com/watch?v=7L7kha6aQhw&t=6s

Press and Website Blogs (data gathering, translating academic reports into shareable news, copywriting, liaising with press)

• This Week in Palestine - Saving sight and changing lives for 136 years (pages 34-36 http://thisweekinpalestine.com/wp-content/uploads/2019/04/Apr-2019-252.pdf)

• IAPB - Tackling Diabetic Retinopathy in the oPt - https://www.iapb.org/news/tackling-diabetic-retinopathy-in-the-occupied-palestinian-territories/

• IAPB - Celebrating World Cornea Day – Ahmad’s success story (https://www.stjohneyehospital.org/news/celebrating-cornea-day)

• IAPB - The importance of training ophthalmic nurses in the oPt -https://www.iapb.org/news/ophthalmic-nurses-play-crucial-role-in-occupied-palestinian-territories/

• IAPB - Introducing St John Eye Hospital - https://www.iapb.org/news/introducing-st-john-jerusalem-eye-hospital-group/

• IAPB - Glaucoma – the silent sight stealer - https://www.iapb.org/news/glaucoma-awareness-treatment-occupied-palestinian-territories/

• IAPB - Major study into avoidable blindness in the oPt complete - https://www.iapb.org/news/major-study-into-avoidable-blindness-in-the-occupied-palestinian-territories-is-complete/

• The Impact of Orthoptic Care on the Mental Health of Children – Kareem’s Story https://www.stjohneyehospital.org/news/the-impact-of-orthoptic-care-on-the-mental-health-of-children

• Devex - Conflict, consanguinity, and cataracts: https://www.devex.com/news/conflict-consanguinity-and-cataracts-95509 - I established relationship and coordinated information/interviews but did not write this piece

Newsletter Highlights (copywriting, project management)

• Winter 2017: https://www.stjohneyehospital.org/__media/libraries/jerusalem-scene/JS26-winter-2017WEB.pdf

• Spring 2018: https://www.stjohneyehospital.org/__media/libraries/jerusalem-scene/JS26-Spring-2018_web2.pdf

Web Pages (full design, media gathering, copywriting)

• Peace for Sight https://spark.adobe.com/page/YN4L9SLTEZbDN/

• Glaucoma Awareness Month https://spark.adobe.com/page/5bnHNpnCrxCeA/

Presentations (full design, copy-writing, chart modelling etc)

• Grand Council Presentation (formal): https://1drv.ms/p/s!Aht0lILAUknyqBd6fpLfGkHn3peT

• General Presentation (less formal):https://1drv.ms/b/s!Aht0lILAUknyqE9lllxZsRsxyuuV

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Photography

Produced award-winning photography (International Association for the Prevention of Blindness 2018 Photo of the Year). See below for a selection of my work.

Event Management

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• Film Premiere at Prince Charles Theatre, Trafalgar Square, London

• Royal Investiture at St John’s Gate

• Stewardship event at Buckingham Palace

• Successful fundraiser at Guildhall (over £500,000 raised)

• Other successful fundraisers across London

• Event and marketing support for annual Christmas Fair at Chelsea Old Town Hall

• Historic summit event support in Jerusalem and Bethlehem

Social Media

I created a community around the hospital on Twitter, Instagram and Facebook. There was no Twitter or Instagram when I started, and a very young Facebook. With no budget, I was limited with the impact I could make here. All were donor focussed with a rich calendar celebrating the successes of St John around awareness and charity days and thanking our wider global donor-base.

https://twitter.com/StJohnEyeHosp - grew followers to 2,000

https://www.instagram.com/stjohneyehospital/ - grew followers to over 1,000

https://www.facebook.com/stjohneyehospital/ - increased followers by 600%

I also recognised and championed for patient communications to be invested in and taken seriously. This included setting up an Arabic Facebook page for patient communications. This has had a significant impact in 2019 through using our projects team and a Palestinian agency to promote eye health across Palestine, with the hope to launch a website in the next year for our patients.

https://www.facebook.com/SJEHGarabic/ - followers at 12,500

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